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WhatsApp template manager

WhatsApp requires outbound messages outside a conversation window to use a template Meta has approved. The template manager is where those are written, submitted, tracked and maintained, without leaving the product.

What the template manager does

Write and submit from here

Compose the template, define its variables, and submit it to Meta for review without opening Meta's own console.

Follow the approval

Approved, pending and rejected status is shown per template and kept in step with Meta, so you know what you may actually send.

Variables that map to your data

Declare a template's variables once and map them to contact fields when you send, in a campaign or from a conversation.

More than one WhatsApp business account

A workspace can hold several WhatsApp Business accounts, each with its own templates, which is what multi-brand and multi-country teams need.

Worth knowing

Templates are reviewed and approved by Meta. Lynomia submits and tracks them; it cannot approve one, and rejection reasons come from Meta.

Works with these channels

Read next

WhatsApp campaigns Send an approved template to an audience, with per-recipient delivery reporting. Flow builder Build a guided WhatsApp conversation visually, test it, and inspect a session step by step. Canned responses and macros Saved replies for the questions that repeat, and macros that run several steps on a conversation at once.

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